Opening a pharmacy in Wembley, WA: Market & Competitor Analysis (2026)

Seven pharmacies currently serve Wembley. Against a population of 19,102, that works out to roughly one pharmacy per 2,700 residents. The competitive density score sits at 50/100, but effective density — which weights for actual competitive pressure — is only 17/100, suggesting the market isn't as crowded as the raw count implies.

The numbers lean positive. Market opportunity scores 72/100 and the overall strategique score is 60/100, while competitive density sits at a moderate 50/100. The gap between opportunity and actual competitive pressure — effective density of just 17/100 — points to room for a well-run operator, not a saturated strip.

Wembley Pharmacy leads on reputation with a 4.9-star rating from 48 reviews. Pharmacy 777 Wembley Compounding holds 4 stars from 26 reviews. Michael's Chemist Wembley trails at 2.9 stars across 53 reviews. The Competitor Strength Index of 33/100 shows the field overall is not dominant, despite Wembley Pharmacy's strong local standing.

Wembley has 19,102 residents with average weekly household income of $2,012 — well above the WA state median. That income level. Treat this pricing or positioning recommendation as a hypothesis to test, not proof of premium pricing, profit, margins or guaranteed market share. Household income is context, not actual customer spending or willingness to pay. A pharmacy here can reasonably price for service and range rather than compete purely on discount.

Start by auditing Michael's Chemist Wembley's 2.9-star reviews for specific service gaps to target. Consider a compounding offer to compete directly with Pharmacy 777's niche, given only one other compounding operator exists locally. With effective density at 17/100, a site near Wembley's retail strip rather than clustered near existing pharmacies improves catchment odds.